Observing
through words,
expressing
through art.
Vice Chairman, China-Saudi Innovation Center · Founding President, Saudi Sichuan Chamber of Commerce
Brand Strategy Advisor · Industry Mentor · Artist
15+ years experience in Middle East & Southeast Asia markets
15+
Years Experience
Observe & Record
As a journalist and cultural observer, I document the business transformations, cultural pulses, and social changes in the Middle East and Southeast Asia. From in-depth reports to on-site observations, from data analysis to cultural commentary.
Consulting & Strategy
15 years of hands-on international market experience, building businesses, teams, and markets from scratch. Providing professional consulting and strategic support for companies going global.
Market Entry Strategy
Helping Chinese companies enter emerging markets like the Middle East and Southeast Asia, providing end-to-end services from market research to execution.
Brand Strategy Planning
Developing clear brand positioning and communication strategies for companies to build differentiated competitive advantages.
政府关系与公共事务
Leveraging deep government networks to help companies establish effective communication with local governments and regulatory bodies.
Business Growth Consulting
Data-driven business insights to help companies achieve sustainable growth.
Teaching & Sharing
As an industry mentor, I teach at Peking University, Tsinghua University, CKGSB, and other institutions. Through the 'Letters to Young Professionals' series, I share observations and reflections on career development.
CEIBS
Guest Lecturer
Peking University
Guest Lecturer
Tsinghua University
Guest Lecturer
CKGSB
Guest Lecturer
Central University of Finance and Economics
Industry Mentor
Nanjing University
Industry Mentor
Fujian Normal University
Industry Mentor
Key Speeches & Events
China-Saudi Investment Conference
Logistics Panel Guest
UN COP 16 Saudi Session
Invited Speaker
Asia Logistics Biennale
Saudi Official Dinner Speaker
TEDx 桂林
Guest Speaker
Letters to Young Professionals
View AllHave a lecture invitation or training needs?
Contact MeCreating & Expressing
Art is another way of observing the world. Through painting, photography, and ikebana, I document the colors and light of my journeys, expressing inner emotions and thoughts.
Painting
PAINTING
Oil, Watercolor, Sketch
2 works
Photography
PHOTOGRAPHY
Middle East, Portrait, City
1 works
Ikebana
IKEBANA
Seasons, Experimental
1 works
"Art is another language through which I understand the world. On canvas, through the lens, among flower branches, I seek the intersection of beauty and truth."
— Artist Statement
Anfeng Wan Anfeng Wan
Senior international business leader with over 15 years of experience in international markets, specializing in business development, market entry strategy, and government & public relations.
Currently serves as Vice Chairman of China-Saudi Innovation Center and Founding President of Saudi Sichuan Chamber of Commerce. Previously VP of Public Affairs and Saudi Country GM at J&T Express Middle East, successfully building the business from scratch, expanding the team to 3,000 people, and leading the company to industry leadership.
Master's in Journalism & Communication from Peking University, Harvard Business School High-Potential Leadership Program participant. Guest lecturer at CEIBS, Peking University, Tsinghua University, CKGSB, and industry mentor at multiple universities.
15+
Years International Experience
3
Continents Worked
7
University Partnerships
3000+
Team Members Managed
Career Highlights
China-Saudi Innovation Center
2025 - PresentVice Chairman
Promoting cooperation and exchange between China and Saudi Arabia in technology innovation, building enterprise matchmaking platforms
Saudi Sichuan Chamber of Commerce
2025 - PresentFounding President
Uniting Sichuan enterprises in Saudi Arabia, promoting trade cooperation and cultural exchange between Sichuan and Saudi Arabia
J&T Express Middle East
2021 - 2025VP Public Affairs / Saudi Country GM
Built Saudi national express network from scratch, expanded team to 3,000, daily orders exceeded 80,000
OPPO Philippines
2016 - 2021VP Brand Marketing & Business Partnership
Expanded stores to 200+ in 5 years, brand awareness reached 97%+, #1 market share
Education
Harvard Business School
High-Potential Leadership Program · 2025
Peking University
Master's in Journalism & Communication · 2011-2013
Fujian Normal University
BA in English Language & Literature · 2002-2006
Start a Conversation
Whether it's business consulting, lecture invitations, or creative collaborations, I look forward to connecting with you
